Brands

*** Final Sale: Not eligible for return or exchange***

Using precision print technology to create the multi-coloured floral embroidery, this collection draws inspiration from the rise of modern-day Regency looks and maximalism. The floral design is so punchy, it’s almost life like! Available in Ballet Pink, all styles feature contrast black seam work.

*Please order your UK cup size* (Size Guide)

Features and Benefits

• Based on the Matilda EL8900 UW Plunge Bra
• Low centre front gives plunge without push up
• Multi-coloured embroidered top cup and centre gore
• Seams are finished with a soft, flat elastic in contrasting black for dramatic effect
• Soft fold-over elastic at the underarms for comfort
• Soft elastic at neck edge for ease of fit
• Bow detail at centre front and apexes

Features & Benefits

This Anita nursing bra has seamlessly pre-shaped cups with nursing clips that permit easy and quick access to the breast. The naturally shaping underwire molds softly to the bust and provides gentle support.

Features & Benefits

***FINAL SALE: Not eligible for return or exchange***

Crafted with premium Spacer foam to give a lightweight feel and breathe-ability for your skin, Cari in Champagne is your everyday T-Shirt bra with a touch of luxury. Detailed with Swiss designed embroidery along the cradle, add a hint of sophistication to your essential lingerie collection.

• Padded, moulded cups made with a premium Spacer Foam for breathability and a lightweight feel
• Powermesh wings give you a firm and comfortable fit around your body
• Fully adjustable straps
• J-Hooks allow you to convert your straps to a racer back

Discover Elomi's Charley Plunge Bra in an irresistible Ballet Pink colourway. Featuring delicate floral embroidery, three section cup with side support panelling and a beautiful low plunge without the push up.

• Based on the much-loved Matilda Plunge Bra shape
• Low centre front gives plunge without push up
• Three section cup plus side support panel for forward shape, uplift and separation
• Top cup embroidery features a delicate floral design
• Bow detail at the centre front and apexes
• Flexible back sweep construction allows easier adjustment to racer back with moveable J Hook

*Please order your UK cup size* (Size Guide)

FINAL SALE (may not be returned or exchanged)

A new release for the season, we're building upon our wardrobe of everyday essentials with Undetected. Designed to slip seamlessly under clothing, the UW Moulded T-Shirt Bra features seam-free moulded cups, with clean edge work along the neck and wing for minimal visible lines. With convertible straps, this style can be worn over the shoulders or in a halter neck style. 

*Please order your UK cup size* (Size Guide)

Discover Elomi’s iconic Matilda Plunge Bra in our soft, dreamy Praline colorway. Crafted with three section cup and side support panel for a forward shape, uplift and separation, giving you a gorgeous silhouette. Designed with a low center front that creates our signature plunge effect without push up, topped off with an elasticated neck edge for a flexible, feel good fit. Complete your look with our matching Full Brief.

*Please order your UK cup size* (Size Guide)

The Allure Full Cup bra in Black is luxury lingerie at its finest! Based on our bestselling Clara Full Cup shape, this Black bra is certain to give you uplifting support you can count on. Stretch floral lace with sophisticated gold ring detailing are just some of the features that make this fuller bust friendly bra a must-have.

*Please order your UK cup size* (Size Guide)

• Wired bra
• Recycled sheer black lace
• Inner side sling gives extra uplift and support
• Contrasting Latte coloured bottom cups
• Power mesh wings give comfortable support around the body across all cup sizes
• Fully adjustable straps

Meet Elomi’s Tiernie Stretch Plunge Bra, a love letter to effortless allure! It’s the perfect blend of comfort with a touch of mystery in our Black colorway. The top cups are kissed with stretch lace that offers a flawless fit, while the underband is wrapped with luxuriously soft fold-over elastic for all day comfort and support. Crafted with a low center front that teases a deep plunge without push up, Tiernie is sure to be your new lingerie go-to.

• Based on our bestselling Lucie Plunge Bra - Stretch (EL4490)
• Low center front gives plunge without push up
• Top cup cut from a powerful stretch lace for a rounded shape and ease of fit
• Top cup has no neck edge elastic, for a smooth finish
• The underband is wrapped with soft fold-over elastic for all day comfort
• Stretch lace gore floats over the lining at the bottom edge for no-dig comfort
• Bottom cup overlay floats over the linings for a soft hand-feel and lighter look
• Flexible back sweep construction allows easier adjustment to racer back with moveable J Hook
• Bow detail at the center front

Shine like the moon in Elomi's most loved Matilda, now in a Lunar Blue colorway. Showcasing two-tone metallic embroidery that catches the light like moonbeams across a serene denim base, it's the perfect blend of support and sparkle. Designed with a low center front for that signature plunge without the push-up, this bra lifts, shapes and separates with a three-section cup and side support panel. Plus, an elasticated neck edge adds a touch of flexibility for ease of fit so you can feel comfy and supported from dawn to dusk!

*Please order your UK cup size* (Size Guide)

Our loyal customers trust us for timeless style, but we’re always excited to bring fresh ideas to the table! This season, we’re expanding our best-selling Envy range with a new plunge silhouette. Featuring the beloved and unique houndstooth jacquard and floral lace combo Envy is known for, this new design offers a modern, feminine look with a V-front that creates a deeper plunge illusion - while still providing unbeatable support!

• Wired, non-padded
• 3 piece plunge bra
• Stretch lace top cup and laminated bottom cups offer an accommodating fit for all bust types
• Extra lining on top cups from sizes 28GG-J, 30GG-J, 32GG-J, 34GG-J & 38E-J for extra support
• New twist on our best-selling, fuller-bust favourite Envy bra!

Features & Benefits

Ready to bring the sunshine straight to your lingerie drawer? Elomi’s most loved icon, the Matilda Plunge Bra, is now in a sizzling Sunset colorway that’s made for those who crave a splash of vibrancy. Crafted with a low center front that gives you that plunge without push up, and our signature three section cup with side support, Matilda serves serious uplift, forward shape and separation. Plus, the elasticated neck edge is the cherry on top for your perfect fit, giving comfort and confidence.

*Please order your UK cup size* (Size Guide)